About Us
Experience You Can Count On
Joe is a dynamic leader and CEO, former CFO & CIO, and seasoned M&A strategist with over 25 years of experience in transforming the Transportation and Logistics industry through innovative technologies and financial leadership.
His ability to pair advanced technologies with disciplined fiscal responsibility has delivered millions in recurring savings while accelerating strategic expansion. As a leader for some of the largest Logistics firms, he has a proven track record of leveraging advanced data analytics and custom software solutions to streamline processes, delivering millions in added value through technology automations.
His visionary leadership and ability to modernize technology platforms have enhanced decision-making and efficiency across organizations. Joe is committed to driving digital transformation in the logistics sector, making him a leader in AI-powered business strategies.
Joe earned his BS in Accounting from Millikin University and graduated Magna Cum Laude from the University of Notre Dame MBA program.
The meaning behind the name:
A koan is a parable, riddle or question that forces a person to look deeper within one’s self to gain insight and meaning beyond what conventional logic would dictate.
Meet our Advisor Team
Beth Thorson
Beth's journey to helping seed level and up organizations was sparked by scaling companies like Flexport, CH Robinson, SEKO and a plethora of AI/SaaS organizations.
With a focus on GTM strategy, channel selling and bringing velocity to her clients’ growth, she has driven revenue growth from 0-$500M at 2 separate organizations through grit, process and cross collaboration.
In addition to bringing commercial expertise, Beth is also a Licensed Customs Broker and Six Sigma Master Black Belt.
Jessica Lee
Specializing in strategic planning, operational efficiency, and business analytics, Jessica excels at evaluating strategic priorities and leveraging data-driven insights to drive performance improvement and sustainable growth through vision alignment, optimization, and a steadfast focus on results.
Jessica brings 20 years of experience in business operations with a strong IT background and certifications in Agile Facilitation, EOS Integration, and OKR Coaching.
Mike Amaro
Mike is a visionary leader in the transportation and logistics industry. With over 25 years of experience in freight and logistics, Mike has held senior leadership roles with some of the largest and most successful Logistics and Transportation in North America.
He has a deep understanding of process improvement, strategi planning, and advanced analytics, making him a key driver of innovation. Mike’s expertise in AI technology and his extensive industry knowledge position him as a trailblazer